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light konstruction has nothing to do with kind of material,
it just provides the advices to take it light!
The story of hell and heaven begins with the same circumstances in both scenes: A certain number of people, a big pot of soup and some spoons for eating the soup.
The only unusual thing is the dimension of the spoons. They are too long for eating, so the people in the first scene are sitting there, each of them spilling the soup in trying to stick the spoon into their own mouth. It doesn`t work, because the spoon is longer than peoples` arms, and so they are slobbering instead of becoming full. While the people are still hungry, the soup is already swimming on the floor. There are a couple of solutions: a designer could be requested to invent some more practical spoons, a member of an efficiency-optimizing school of thought could concoct a soup richer in nutrients, or finally just to try to arrange for a larger amount of soup.
Meanwhile - in the other scene - the same conditions are producing a totally different scenario: People HERE didn`t interpret the dimension of the spoons as kind of mistake, they understood armlong spoons as a request to feed their neighbours; and it works smoothly.
Finally there are always two functions of design - quantitative and qualitative: one is its material, constuctive, technical component, the other is the chance of telling a story, providing advice, speaking a language, challenging us to act - and it always depends on people being around, and how they read and respond to the products' messages.
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